The Sweethearts

The Sweethearts

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The Sweethearts
The Sweethearts
Where Ingenuity Meets Perfectionism

Where Ingenuity Meets Perfectionism

The scrappy overachiever behind some of the city’s most innovative pastries

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charlotte
Aug 05, 2024
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The Sweethearts
The Sweethearts
Where Ingenuity Meets Perfectionism
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Bassim Nasr is the reason I now love éclairs. (Photo by Mia.)

People assume the chef behind the pastry shop Petit Chou in the East Village “is an Asian woman—or a woman in general,” who’s “got kind of a cutesy little Kauai thing going on.” Or that’s what the employees who work the register have told Queens-born Bassim Nasr. The bald, lumbering Lebanese American thinks it’s funny, and he gets it.

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